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SEO, or Search Engine Optimization, is the key to making your website more visible and reaching your target audience online. Whether you’re a business owner trying to grow your brand, a marketer wanting to sharpen your skills, or a student looking to enter the world of digital marketing, this course is designed for you. With the flexibility of both online and offline options in New York, you can learn at your own pace and apply practical SEO techniques that will help you succeed
Online Course:
If you’re getting online course, you get to study at your own pace. Self-paced lessons and video tutorials allow you to work through the lessons when your schedule allows. There are interactive quizzes and discussion forums to keep things interesting; and if you have questions, live webinars provide real-time answers from the instructors.
Offline (In-Person) Course:
The offline course provides a more in-depth experience to individuals who like learning in-person. In addition to lectures, you’ll take part in interactive workshops and group discussions that will make learning entertaining and fun. Conducted in person at multiple locations across New York, you’ll meet and network with peers and instructors alike, forging connections that will prove to be truly valuable as you enhance your skill.
Module 1: Introduction to SEO
Get a solid understanding about what SEO is and what it matters for every online business. You’ll also be introduced to the elements of what search engines use to rank websites and how you can use them to your advantage.
Module 2: Keyword Research
Discover how to Identify Target Keywords For Your Business. You will learn to use tools and techniques to find the most relevant and profitable keywords, to get your content in front of the right people.
Module 3: On-Page Optimization
This module is all about optimizing single web pages. You will also learn how to optimize important factors like meta tags, content, and images to improve the visibility and structure of your site so it can rank better.
Module 4: Technical SEO
Explore the more technical sides of SEO, such as audits, site speed, and mobile optimization. You’ll learn about schema markup and structured data, which enhance search engines’ understanding of your content.
Module 5: Link Building
Build high-quality backlinks, a must to rank higher. Learn the best ways to build quality links along with the tricks to avoid that might put your website in harm.
Module 6: SEO Analytics and Reporting
Tools like Google Analytics and Google Search Console help track your SEO progress. This module teaches you how to track your results and leverage key SEO metrics to identify what’s working well, and what doesn’t need improvement.
Module 7: Local SEO
Get your business found by local customers! You’ll learn how to optimize for local search results, including managing your Google My Business profile and building local citations and reviews to boost your local presence.
Module 8: SEO for E-Commerce
If you have an online store, you learn how to optimize specific product pages, organize large catalogs and use SEO to ensure your product pages stand out from the results of searches.
Module 9: SEO Trends and Future
You’ll learn how to specifically optimize for local search results, including optimizing your Google My Business profile, securing local citations, building local reviews to improve your local presence.
This course unlocks new career opportunities by providing the skills employers need. SEO knowledge is incredibly valuable whether you’re gunning for a role in marketing, web development, or content creation. Learning SEO will help you get ahead in the job market today by making you competitive and stand out from the rest.
At the end of the course, you will get a Certificate of Completion that you can add to your curriculum or to your LinkedIn profile. Earning this certification demonstrates your professional development and it also serves as a validation of your SEO skills and knowledge, enhancing your credibility in the digital marketing industry.
Upon completing the course you gain access to a network of other alumni, and ongoing relevant resources to keep your SEO skills up to date. succeed.
At NYTCC, you’ll learn from instructors who have years of experience in the SEO industry. These experts bring practical knowledge and real-world insights, ensuring that you get top-notch education. Previous students rave about their helpful teaching style, with many praising the personal attention and valuable tips they received throughout the course.
With a balanced mix of theory and practice, you’ll gain a deep understanding of all essential SEO strategies, giving you the skills to tackle any SEO challenge.
The NYTCC’s SEO course integrates lectures with hands-on projects, exposing students to both foundational concepts and modern tactics. Partnering with leading online marketing agencies has allowed the curriculum to evolve in real-time, equipping graduates with the precise maneuvers required to guide websites to the peak of search results.
Learn SEO with NYTCC’s expert-led training in New York. Online and offline courses available for all skill levels. Start mastering SEO today and grow your digital marketing expertise.
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